Sport Technology EXpert

Total Provider for Health & Activities

All of our staffs are continuously making a huge effort and developing our ability
under our slogan of ‘Human Value makes better Technology’.

Brand Story

STEX Background &
Brand Vision

Background & Brand Vision

Sports
Technology
EXperts

  • Taehaemetronics is an industrial heavy equipment company and has high-tech capabilities such as the development of robots and CPU precision parts. So we combined STwEX products with customer convenience and product practicality as well as product stability and accuracy.
  • STEX in Taehaemetronics is a brand that always thinks of as a customer and supports their healthy lives. By doing so, STEX is responsible for analyzing the customer's needs and responsible for supplying and managing sports products for them. We also continue to develop and improve core technologies to ensure the highest quality of STEX design and manufacturing processes. Our ultimate goal is complete customer satisfaction.
  • Currently, the Taeha Mecatronics industrial product has established itself as a clear lifestyle brand that provides a more professional and healthy living environment, with the stability and accuracy of the working environment.

Brand Strategy

Manifesto & Agenda

Brand Manifesto & Agenda

Technology
for you

Manifesto We Aim for Healthy Lives and Technology for Human.
Brand Core
Brand Slogan
Brand Goal Support Healthy Life with Technology

STEX
Brand Identity

STEX Logo &
Color Standard

STEX Fitness
Brochure

STEX Brand &
Product Information

STEX brand identity and slogan with the meaning of 'Sports Technology Expert' maintain the same color
as TAEHA technology brand by maintaining the same brand of motor equipment
  • STEX Logotype

  • STEX Slogan

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Products

STEX Fitness

S25T Series
Reinforced, Comfortable, and Smart

Treadmill

S23T Series
Simple, Durable and Sensible

Treadmill

S21T Series
Compact, Effective, and Sturdy

Treadmill

S20T Series
Efficient Performance

Treadmill

S25U Series
Feels Like on the Road, Without the Road

Bike

S25R Series
Cycle During Rest

Bike

S25E Series
Connect in Motion

Elliptical

Ready to Get Started with TAEHA?
Download Our Brochure

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